If you have a twitter account, you can't have missed the fact that Chris Moyles and his breakfast show co-presenter Comedy Dave embarked on a non stop 50 hour show onRadio 1 to break the world record for longest ever radio show, and to raise money for Red Nose Day.
Well today for an extra push during the last hour, Fearne Cotton announced that if listeners passed the £2 million mark, she would do the rest of her show in a swimsuit.
They managed to raise an amazing £2,406,648 for Comic Relief and the resulting surge of perverts hoping to see her in a swimming costume crashed the live webcam.
But if you missed it, we have the footage for you! Check it out above, and well done guys!
Fearne wore the Peter Pan collar orange shift dress from her Summer collection to introduce it to attendees, which included her parents, brother, and celebrities including Keith Lemon and Kimberley Walsh of Girls Aloud.
The radio presenter called out her mum during her presentation for drinking too many cocktails and said that she kept all women in mind while designing the range, especially her 'booby friend Lolly' for her 'booby dresses'. Which is nice to know.
What do you think of the line? You can shop the new collection here.
Today's Celebrity Shapewear Challenge, in association Triumph , is a very easy one, since it's Friday and who can really be bothered when it's almost the weekend?
The reason it's so easy is because Fearne Cotton here amateurishly fell prey to the camera flash = see through dress problem she should know how to avoid at the Brit Awards, and revealed her control underwear!
So this poll is kind of moot, but whatever - vote below!
Did you catch the BRIT awards last night? Performances from Adele, Rihanna, Plan B, Take That, the list goes on. Of course, they were all amazing, but what we really took notice of was the fashion.
Rihanna stole the show in our opinion with her Christian Dior Haute Couture gown, but there were some good efforts from Alesha Dixon and Fearne Cotton too. Cheryl Cole, we weren't that impressed with actually.
Take a look at the outfits in the galley below by clicking the image, and tell us your opinion.
Fearne Cotton and Holly Willoughby have been playing a game of 'My Friend Is Sexier Then Me'. The friends did an interview for Cosmopolitan , where they talked about what they liked about each other.
Holly said"I think Fearne is incredibly sexy. I'm sure I'd still find old gym knickers with her name sewn on in her underwear drawer, but she's so cool she can get away with it. Cool girls are sexy. I'm so not cool."
And Fearne said: "Holly is way, way sexier than me. She's all gorgeous and ladylike and super-feminine... She's just one of those girls who doesn't even have to try because she oozes sex appeal. I'm the gawky, clumsy one... I just don't do sexy.
She added, "But Holly can't help it. She never leaves the house without lovely lacy, silky matching underwear. I'm more likely to be wearing a pair of pants I bought in the '80s."
Yesterday was Cosmopolitan's Ultimate Women Of The Year Awards and brought a multitude of female stars to the red carpet. Our personal favourite was risk-taker Nicola Roberts, who rightfully took home the Ultimate Fashionista Award while wearing an amazing Bodyamr Spring 2011 dress. Others on the red carpet included Fearne Cotton, T4 presenter Jameela Jamal, Karen Gillan, model Crystal Renn, Alexandra Burke, Kimberley Walsh and Kelly Brook (below) whose aubergine Azzedine Alaia dress we loved.
Check out the gallery by clicking on the image below, and don't forget to tell us who your favourites were.
Fearne Cotton also attended the Cosmopolitan Ultimate Women Awards 2010 yesterday night, and was surprised to take home the Ultimate Celebrity Who Made Us Care award!
The TV and Radio personality was presenting the show and was surprised by Alexandra Burke jumping on stage to present her with it.
Very deserved it was too - Fearne climbed Mount Kilimanjaro for Comic Relief last year and recently took part in a celebrity trek around Peru for Breast Cancer Care.
Fearne arrived at the show wearing a floor length red velvet gown but had a costume change later into this black silk mini dress with a white pussybow detail at the neck and a lot of pearls. She finished her look with a pair of black Kurt Geiger 'Grow' shoes which you can get here!