Lauren Conrad announces second fashion line

In 2007 Lauren Conrad debuted her successful line for Kohl's, LC by Lauren Conrad Collection, and now the reality show star is back for another round.

Lauren will launch the 'contemporary' fashion line with a few of her best friends.

She said, "It's a contemporary women's line. Where Kohl's is a lot of daywear, it's a lot of basics. This will be more specialty basics, more of a boutique line. It will be at a higher price point. It will be very different."

Lauren added, "It's one thing to work with a huge retailer like Kohl's and there is so much you get to do, but there is a little more of a thrill of doing it on your own. It's a lot more work, it's a lot more stressful, but it's something I love doing so I'm really looking forward to it."

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